GOOGLE has revealed its latest data-squeezing algorithm is headed to Google Chrome. And this is why it matters.

 
How the next update to Google Chrome could save your battery – and wallet
The next stable update to Google Chrome could improve your browser speed and save you money
 
Google’s Brotli algorithm could speed up your internet browsing – and save you money.
The new data-shrinking algorithm is some 20 to 26 per cent more efficient than its compression predecessor, dubbed Zopfli.
Google claims Brotli is a "whole new data format" that can squeezes in more data than other compression formats – but decompress the information at comparable speeds.
 
That means your Chrome web browser (which has this hidden game) will load pages much, much faster.
And as more data is being compressed – mobile users can expect to use less mobile data as they browse the web.
That'll save you from racking up any extra charges from your carrier if you go over your monthly data limit.
Google also claims the move from Zopfli, which rolled out some three years ago, to Brotli will help battery life, too.
It will allow “additional benefits to mobile users, such as lower data transfer fees and reduced battery use," the US search firm confirmed.
Chrome Canary – a version of Google’s web browser that updates daily with the latest beta features and tweaks – already has the new data-crunching algorithm .
To enable the feature, simply navigate to chrome://flags#enable-brotli.
But for the rest of us, Google has marked its Brotli algorithm as "intent to ship", so it’ll probably appear in the next stable release of Chrome.

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